Game Companies and America's Children
Game companies, now a $25 billion industry with an audience of primarily women and children, should be at the forefront of a new and high impact form of corporate social responsibility. Based upon a year of research, Can Game Companies Help America's Children? examines trends in the games industry, with an emphasis on cause partnerships in digital games, and makes the case that the industry should be giving back in ways that improve the health and education of children.
is a cause partnership developed by The Children's Partnership as a way to engage game companies and get kids off to a heathy, strong start in life.